The Ergo has been a great purchase for our family. We love that it is easy and fast to put on. The padding on the shoulders is very comfortable, and the newborn insert keeps the baby nice and snug. If you have your baby during the summer and the insert is too hot, you can simply take the cushion out of the insert to lift up his bottom. As the baby gets heavier, it's still comfortable to use and great for travel! Baby's Comfort Our baby loves being in the Ergo, and usually falls asleep within 10 minutes once we put the cover over his head! Parents' Comfort The padded shoulders and belt and very comfortable for daddy or mommy. Ease of Use Easily adjustable so that both parents can use it. Design I like the simply black design, it matches everything and looks sleek. Durability So far we've been using our Ergo for 9 months and haven't had any problems with the durability. We've even slammed the buckles in our car door on accident and they survived just fine!