My daughter has tried different kinds of formula through Gerber. It's a very trusted brand. I haven't with through any other brand! She is my first child so I am kind of pricky when it comes down to taste. This formula is the only one that reminds me of coffee creamer! I even tricked my husband! I added to his coffee one day and he could not tell the difference! It helps her with her growth process, she is a chubby healthy baby! Thank you Gerber!