I have curly hair and frizz is always a problem. However, using Pantene Pro-V Curly Dry is great because it hydrates my hair leading to less frizz during those hot humid summer days. I use this product all year round but I can definitely notice the difference in the summer months especially. I love the way this product makes my hair smell. It has a great scent and is extremely effective. It can be on the pricey end of conditioners but, with a good sale, it is pretty reasonably priced. Effectiveness I'm sure buying even more high end conditioners can do a better job but Pantene Pro-V is more practical for everyday use. I use this all year round and really notice less frizz during humid days. It does a great job for hydrating your hair. I can even feel how soft my hair has become due to regular use. Scent This conditioner smells great. I love the fresh clean scent it gives my hair and always feel confident after using it. I have received many compliments on the scent of my hair just from those around me after using this particular conditioner.