I was looking for a product that would help with frizz and fly away strands of my hair. I am pretty conservative and do not like to spend a lot of money on hair products, so I tried this. It was not the best, yet not the worst either. It did make my hair feel very soft and manageable, but I didn't see any results on my hair being sleek and smooth. It did not help with the frizz at all, my hair looked the same. This was more of just an everyday shampoo than something that is suppose to help with frizz. Effectiveness This shampoo lathered up well and my hair felt very clean, but I did not see any results with my hair looking less frizzy or dry. I needed a conditioner after using this product. I thought since it was more of a sleek shampoo that it may make my hair too heavy looking if I used a conditioner as well, but it did not. My hair felt dry without the conditioner. Scent The scent was nice, and made my hair smell very good. It was stronger than most shampoos which I like.